Nashid Verify — Digital Onboarding & Identity Verification

We redesigned Nashid Verify into a fast, reliable identity verification product used by banks, telecoms, and enterprise partners. The new onboarding flow unifies document scanning, NFC chip reading, and biometric selfie checks into one seamless journey supported by motion-based guidance, clearer instructions, and a modern, scalable UI ready for integration across B2B platforms.

Identity Verification

FinTech

B2B SaaS

Services

UX Research & Product Design

Category

FinTech / Digital Identity

Client

Nashid Verify

Scope

UX audit of existing onboarding flow, competitor research, user journey redesign, mobile app flow creation, UI/UX for verification steps, motion guidance, and instruction messaging.

Frame work

Double Diamond

Duration

3 months

Focus

Creating a seamless and intuitive mobile KYC onboarding experience with clear motion guidance, improved step-by-step instructions, and a scalable UI foundation for banks and telecom partners.

Black Cap
Black Cap
Black Cap
Black Cap

Design Approach & Objectives

Overview

Nashid Verify is a B2B digital identity verification solution used by banks, telecoms, and enterprise service providers. The goal of the redesign was to transform a fragmented, outdated onboarding experience into a fast, intuitive, and error-resistant verification flow.

The project included:

  • A full UX audit of the existing mobile app

  • A re-architecture of the onboarding journey (ID scan → NFC read → liveness video)

  • Motion-based guidance concepts to improve task completion

  • A complete UI redesign to ensure clarity, trust, and compatibility with enterprise apps

  • Collaboration with a motion designer to create instructional animations

  • Competitor analysis across global identity verification tools

The outcome was a frictionless verification experience that reduces user errors, accelerates onboarding, and fits seamlessly into client apps across banking, telecom, and government services.

Process Phases

The design workflow followed a clear, iterative structure across four phases, ensuring alignment between research, problem framing, UX flow creation, motion interactions, and UI delivery.

A complete redesign of a digital onboarding system — from user pain-points to motion-guided identity verification.

Business Objectives

The goal was to create a fast, intuitive, and trustworthy digital verification experience that enterprises can embed into their own apps.

Key Objectives

  • Reduce onboarding drop-offs

  • Simplify complex verification steps (NFC, video selfie, document scanning)

  • Prevent user errors through motion-based teaching

  • Ensure compatibility with third-party enterprise apps (SDK-ready)

  • Create a scalable design system for future verification features

  • Improve clarity of instructions & compliance messaging

  • Increase verification success rate on first attempt

Validation & Outcome

Validation happened continuously across the three-month project — integrated directly into each iteration instead of being treated as a separate phase.
Stakeholders, developers, and potential end-users (Bank/Telco onboarding teams) reviewed flows, animations, and interaction patterns weekly.

Each step — from early journey maps to motion-assisted prototypes — was tested against real onboarding constraints, device limitations (NFC, camera permissions), and behavioural insights from similar ID-verification products.

This ensured the new onboarding experience was:

  • Clear and guided, with step-by-step motion cues that reduced user hesitation

  • Consistent, using unified UI patterns across scanning, NFC, and liveness checks

  • Fast, decreasing cognitive load and number of user errors

  • Feasible, aligned with engineering constraints and timelines

  • Flexible, ready for integration into multiple partner apps (banks, telecoms, gov services)

The collaborative process resulted in an onboarding flow that is intuitive, technically reliable, and easily embeddable — dramatically improving the end-user experience while reducing drop-off across verification steps.

Discovery — Research & Context

Overview

he Discovery phase focused on understanding the critical UX issues that were slowing down digital onboarding for Nashid’s identity verification solution. Since the product is embedded inside banking, telecom, and government apps, speed, clarity, and trust were essential.

Through competitor benchmarking, UX audits of the current mobile flow, and collaborative sessions with the product + engineering teams, we uncovered friction across document scanning, NFC reading, selfie capture, and error-recovery steps.

These insights shaped the redesign of an intuitive, guided onboarding experience supported by motion graphics, real-time feedback, and clearer user communication.

Aligning Product Vision & Success Metrics

To ensure clarity between business, product, engineering, and design, we ran working sessions to define what “successful onboarding” looks like for both end users and enterprise clients integrating Nashid.

Focus Outcomes

  • Clear direction for redesigning the mobile onboarding experience

  • Shared understanding of why users fail scanning / NFC / selfie steps

  • Agreement on motion-guided onboarding to reduce user errors

  • Defined success metrics (completion rate, error reduction, step clarity)

  • Prioritized roadmap for the new onboarding flow and motion components

This simple framework helped connect business needs, real user pain points, and the resulting design focus areas — ensuring the Nashid verification flow was built around clear goals and real user challenges.

Competitor Landscape

To understand current standards in digital identity verification, we analyzed leading KYC, document-scanning, and NFC-based onboarding tools.

Competitors Reviewed
Uqudo.com
Regula
Passport Reader
Inverid

Key Insights

Motion-guided flows significantly reduce scanning and selfie-capture errors.

  • Advanced tech — OCR, biometrics, liveness detection, NFC — is now baseline for modern verification.

  • Clear step-by-step visual instructions lower user confusion and drop-off.

  • Real-time feedback prevents repeated scans and improves completion rates.

  • Face-scan flows rely on animated hints, framing guides, and micro-interactions.

  • NFC steps require precise timing cues to reduce abandonment.

  • Minimal, trustworthy visual design increases confidence in the verification process.

  • Some competitors support web onboarding to improve accessibility.

  • Loaded data is best reviewed when structured into clear tabs/sections.


Design Opportunities

  • Introduce motion-based guidance for each step.

  • Provide clear instructional cues during document, face, and NFC scanning.

  • Implement AI-powered scanning (OCR, edge detection, auto-validation).

  • Display organized document previews after scanning.

  • Add real-time progress indicators to reduce user anxiety.

  • Offer multi-language onboarding for broader adoption.

  • Support both mobile and web verification flows.

UX Audit of Nashid Verification App

Our UX audit revealed several critical usability gaps across document scanning, NFC passport reading, liveness detection, system status visibility, and final result presentation. These issues affect user confidence, increase error rates, and disrupt the onboarding flow.

Key Findings

Visual Design & Clarity

  • Interface feels inconsistent and slightly unpolished

  • Icons don’t match real-world actions

  • Some UI components behave unexpectedly (e.g., dropdowns)


Document Scanning

  • No clear instructions or step-by-step guidance

  • Missing progress indicators and system status

  • Users receive little to no feedback after each step


NFC Passport Reading

  • Lacks explanations, positioning guidance, and timing cues

  • No visual markers to support correct chip scanning


Liveness Detection

  • No pre-instructions or real-time hints

  • Missing error/success states — users unsure if the scan worked


Success & Results Screen

  • Final information hidden inside vertical tabs

  • No clear confirmation before showing the results


System Feedback

  • No loading or processing states between major steps

  • Users unsure whether the app is working or stalled

Design Opportunity

Insight

Step-by-step visual guidance + clear system status at every stage

Step-by-step visual guidance + clear system status at every stage

Lack of clarity in document-scanning flow →

Lack of clarity in document-scanning flow →

Unclear NFC passport scanning steps →

Step-by-step visual guidance + clear system status at every stage

Missing instructions & states during liveness check →

Markers and micro-animations that explain how to scan correctly

Final results are hidden in vertical tabs →

Guided liveness flow with real-time success/error feedback

Synthesized audit insights translated into actionable design opportunities that increase clarity, reduce errors, and build user confidence across the verification journey.

Define — Problem Framing & Information Architecture

During the Define phase, I translated research findings into clear UX problem statements, prioritized the most critical usability issues, and structured the foundation for a smoother, guided identity-verification experience.
This stage focused on clarifying the end-to-end onboarding flow, improving scanning logic, defining feedback states, and building a predictable step-by-step system users can trust.

These frames directed the IA and flow creation for Nashid’s mobile verification experience.

Problem Framing

Information Architecture Priorities

To support a seamless identity-verification flow, the IA restructuring focused on:

  • Clear linear steps from Start → Document Scan → NFC → Liveness → Results

  • Grouping related tasks (ID types, scan attempts, retry options)

  • Predictable feedback states (success, fail, processing)

  • Modular screens that support future AI-powered verification

  • Defined clear error-handling paths to reduce drop-offs and user confusion

This ensured users always know where they are, what to do, and what happens next.

App Flow — Identity Verification Journey

I created a unified app-flow combining all verification steps (document scanning, NFC, liveness, review, and result delivery).
The flow resolved unclear transitions, added missing status checkpoints, and mapped error-handling paths.

The structured flow ensured a predictable onboarding experience, reduced scanning failures, and aligned design with engineering requirements for smooth implementation.


Develop — From Structure to Interaction

Transforming validated IA into functional, testable product experiences.

During the Develop phase, I translated the restructured verification flow into high-fidelity wireframes, motion-guided interactions, and testable prototypes. This stage focused on shaping every step of the identity-verification experience — ensuring clarity, reducing scanning failures, and validating feasibility with engineers and stakeholders.

The goal was to remove ambiguity before UI design, strengthen predictability across all steps (Scan → NFC → Liveness → Review → Result), and ensure that every interaction aligned with real user behavior.

The refined interaction patterns reduced scanning errors during internal testing and helped stakeholders understand critical timing and positioning constraints.

High-Fidelity Wireframes

I created detailed high-fidelity wireframes for every core verification stage —
Document Scan, NFC Passport, Liveness Check, Review, Final Result, and Error/Retry Paths.

These wireframes defined:

  • layout and hierarchy

  • wording and microcopy states

  • scanning instructions and success/failure patterns

  • step-by-step transitions

  • loading, progress, and retry logic

This allowed engineering to understand the full verification logic before UI production and ensured smoother implementation
Design decisions were validated against real-device constraints such as camera permissions, NFC chip compatibility, and scanning timing window.

The wireframes acted as the blueprint for both UX improvements and motion-assisted interactions.

Interaction Design, Motion Guidance & Iterative Validation

I translated the IA into predictable interaction patterns and collaborated with a motion designer to create:

  • step-by-step animated guidance

  • visual cues for scanning

  • NFC position hints

  • liveness instructions & head-movement cues

  • loading and transitional states

These clickable prototypes helped stakeholders experience the flow early and validate feasibility.

To ensure usability, I tested key flows with stakeholders and internal testers. Their feedback helped refine:

  • clarity of scanning steps

  • timing of animations & feedback

  • retry logic

  • instruction wording

  • success/error readability

Rapid iterations with developers ensured the design matched real-device constraints and avoided technical blockers.
With the flows validated and interaction logic solidified, the project was ready to move into final UI design and scalable visual system development

This cycle of wireframing → prototyping → motion guidance → validation created a reliable, user-ready foundation for the final UI stage.

Deliver — Visual Design, Systemization & Implementation Support

In the Deliver phase, I transformed the validated verification flow into a polished, scalable visual language and production-ready UI.
This stage focused on defining the aesthetic direction, establishing systemized UI foundations, and supporting engineering during implementation.

Moodboard & Visual Exploration

o align the team on a unified visual direction, I created two moodboards:

1. Motion Moodboard

Explored:

  • Step-by-step animated guidance

  • Smooth micro-interactions for scanning

  • Timing patterns for progress, status, and feedback

  • Friendly, instructive motion that reduces stress during verification

This guided motion designers on interaction timing and clarity required for document, NFC, and face-scan flows.

2. UI Moodboard

Explored:

  • Clean fintech-inspired visual systems

  • Light minimal palettes for trust-building

  • Readable typographic scales

  • Clear, low-friction scanning states

  • Soft highlights and neutral surfaces

This helped establish the foundation for both visual concepts explored next.

UI Concept Exploration

I developed two UI concepts to define the product’s visual direction.
Each concept explored a different balance between clarity, guidance, hierarchy, and visual energy

Concept A — Minimal Clean Interface (Selected)

*A light, friendly visual direction designed for clarity, trust, and comfort during verification.

Overview
This concept emphasizes simplicity, open layouts, and intuitive readability.
It reduces cognitive load—especially important for a process that can induce stress.

Key Characteristics

  • Minimal, airy layout for low friction

  • Warm, approachable palette with soft accents

  • Clear progress feedback

  • Simple step-by-step scanning guidance

  • Calm motion cues aligned with instructional clarity

  • Neutral backgrounds for high readability of passport/ID images

Why this direction works
Perfect for identity verification where:

  • users are under pressure

  • scanning accuracy matters

  • instructions must be digestible at a glance

  • a welcoming, trustworthy tone improves task completion

Concept B— High-Contrast Structured Interface

A more technical, high-contrast approach designed for advanced scanning tasks.

Characteristics

  • Strong dark/light contrast

  • More rigid visual structure

  • Clearer segmentation of steps

  • Sharper hierarchy and higher density

When it works
Best for analytical or expert users — but felt too technical for Nashid’s broader audience.

The team selected Concept #1
because it provided the best balance of:

  • friendliness

  • trust

  • readability

  • low cognitive stress
    — which is essential for identity verification flows.

Final Summary

What I Delivered

I redesigned Nashid’s end-to-end mobile identity-verification experience — transforming a confusing, error-prone flow into a clear, guided, and reliable verification system.

Key Deliverables:

  • Full UX audit of the existing verification flow

  • Competitor benchmarking and best-practice synthesis

  • Refined problem framing & step-by-step IA for all verification stages

  • High-fidelity wireframes for Scan → NFC → Liveness → Review → Result

  • Two UI concepts + final selected direction

  • Complete UI design for all states (success, failure, retry, loading)

  • Motion-assisted scanning guidance

  • Scalable component system + developer handoff support

Impact

  • Reduced scanning failures and user confusion

  • Improved clarity through guided steps, cues, and feedback

  • Higher verification success rates

  • More predictable, trustworthy experience

  • Strong alignment between design, engineering, and stakeholders

Outcome

A streamlined, intuitive, and trustworthy verification flow that guides users confidently through every step, reduces friction, and provides a scalable foundation for future improvements.

Results

This project delivered a clearer, more predictable, and significantly more reliable identity-verification experience for Nashid — reducing scanning failures, improving completion rates, and strengthening user trust.

Let’s Build Great Products Together

I’m open to product design collaborations and full-time roles.
I help teams design scalable digital products with a strong UX and business focus.

Let’s Build Great Products Together

I’m open to product design collaborations and full-time roles.
I help teams design scalable digital products with a strong UX and business focus.

Let’s Build Great Products Together

I’m open to product design collaborations and full-time roles. I help teams design scalable digital products with a strong UX and business focus.

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